Communication barriers as a factor in reducing the effectiveness of campaigns on children's vaccination

Abstract


Ef f orts to improve vaccination coverage are central to achieving the Millennium Development Goals to reduce child mortality and are likely to always be central to the Sustainable Development Goals. Indecision with vaccination is considered one of the reasons for suboptimal vaccination coverage. Vaccination is recognized as one of the greatest public health achievements of the twentieth century, and it is widely regarded as a worthwhile and cost-effective public health measure. Vaccination in childhood is an effective way to prevent serious childhood diseases. However, many children do not receive all the recommended vaccinations. There may be various reasons for this, one of which is communication barriers that reduce the effectiveness of information support for parents and their ability to make reasonable and informed decisions regarding the vaccination of their children. The amount of information that parents want to receive and sources that they could trust directly affect the determination regarding vaccination, parents would like to be more informed and enlightened.

About the authors

Deni A. Adamov

Scientific Research Institute of Healthcare Organization and Medical Management, Moscow, Russia

Email: adamovda@zdrav.mos.ru

References

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