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Humanities research in pharma and the idea of the «competent consumer». Communication 1: International context
- Authors: Vishlenkova E.A.1, Zatravkin S.N.2
- Affiliations:
- Ludwig-Maximilian University of Munich, Munich, Germany
- N. A. Semashko National Research Institute of Public Health, Moscow, Russia
- Issue: No 2 (2026)
- Pages: 227-232
- Section: Articles
- URL: https://remedium-journal.ru/journal/article/view/1932
- DOI: https://doi.org/10.32687/1561-5936-2026-30-2-227-232
- Cite item
Abstract
This article outlines the landscape of an emerging academic field and enables readers to trace the genesis of Pharmaceutical Humanities. The article problematizes the model of the competent or rational consumer (health-literate patient, informed consumer, activated patient, responsible self-medicator), which is central to the constitution of this discipline. In this first communication, the authors analyze the impulses toward autonomization, key conceptual challenges, and analytical practices characteristic of pharmaceutical humanities.
About the authors
Elena A. Vishlenkova
Ludwig-Maximilian University of Munich, Munich, Germany
Email: vishlenkovaelena@gmail.com
Sergey N. Zatravkin
N. A. Semashko National Research Institute of Public Health, Moscow, Russia
Email: zatravkine@mail.ru
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